March 21, 2017

Soft Spring Makeup with It Cosmetics: Review, Look + LINKUP

It Cosmetics Spring Makeup Look

I first tried It Cosmetics about two years ago and have been hooked since (especially on their Brow Power- wow! You can read more about it below). Today I'm sharing a soft, smokey eye, perfect skin  look that is perfect for spring using some of my go-to products from It Cosmetics. The best part? This entire look took under 20 minutes!

Keep reading to follow the how-to and get the insight on some of my fave It Cosmetics' must-haves PLUS join in this week's Good HUES-Day link party>>

March 20, 2017

Brand Collaborations Pt. 2: Pitching Brands

How to Pitch Brands Successfully

In Part 1 of my Brand Collaborations series, How to Not Get Brands to Work With You, I outlined some of my biggest pet peeves as someone who works in influencer outreach and collaborations. This week, I wanted to share my top tips on writing successful pitches to brands you would like to partner with. Here are my top 5:

1. Tailor Your Pitch: I can 100% tell when a pitch comes through that has most likely been copy-pasted dozens of times. It's incredibly general and does not mention anything about the brand. I'm more likely to want to collaborate with someone who shares why the brand would be a good fit for their blog, if they have used the brand before (extra points!) or any personal anecdotes about the brand or products.

If you're able to personalize the pitch, please do so. If we met at a conference or event, mention that! I'm more likely to be favorable to pitches from bloggers I have already met or have a connection to.

2. Be Specific:  In your pitch, be sure to include details about what you want from the collaboration, what you're offering and be upfront about your sponsorship fees. I love getting pitches that outline exactly what the influencer wants to do, how they'll be using the products and positioning the brand. However, some won't mention any sort of fee in their initial email which leaves me going 'Great! Is there a fee or do they just want product... or??' Don't leave me guessing.

3. Keep It Professional: Treat the email pitch as you would any piece of professional correspondence- polite, friendly and grammatically correct. I'm not sure which is worse, a pitch that comes off as condescending and demanding or one that includes grammatical errors or lacks basic sentence structures.

Also, please feel free to follow up-- sometimes I get wrapped up in other projects or meetings and unfortunately forget about your email. Or, maybe I'm just waiting on the go-ahead. Follow ups help get you back on my mind. Just please don't incessantly follow up or send the same email over and over.

4. Include a Media Kit: Your media kit doesn't have to be anything fancy or even an attachment. You can just include a few lines in your pitch about monthly page views, unique visits and a couple links to similar content that you feel would align with the brand you are pitching to. I have seen shops and even other bloggers selling media kit templates and they honestly aren't worth the spend or taking the time to constantly update it. I suggest that you include your stats and links at the end of your pitch, or link to a media kit page on your blog.

5. Add Your Links: Always, always, ALWAYS include links or hyperlinks to your blog/channel and social media profiles in your pitch. One of my biggest pet peeves and a huge turn off is not including links that click directly to your profiles and blog (unless we have an established relationship and I know you).  I mentioned this in Part 1, but it's so important to me that I just have to mention it again. Please do not make me hunt for your social stats or worse, try to bait me into replying to you in order to get your information. No joke, I received a pitch this past week in which the sender talked up their social following and then wrote that if I were interested they would then send me their link. Dah-lete!

Did you find this post helpful? Let me know in the comments below!

March 15, 2017

Spring Beauty Trend: Mauve

Mauvelous Makeup: Mauve Beauty Picks

I'm calling it now, I think mauve is going to be one of spring's hottest beauty trends. In fact, I think it's already on the cusp of having it's moment. Mauve is a pretty pale dusty purple-pink shade that can run more lilac to a dusty nude. It's one of those shades that looks flattering on pretty much every skin tone.  From shadows to blush to lips, mauve is topping my makeup must list. Click below to shop some of my top picks

SHOP THIS POST:

Have a mauvelous day!


March 7, 2017

Florals and OTK Vibes + LINKUP

Forever21 Navy Floral Shirt Dress and Frye OTK Boots

If there's one print that has taken over my entire closet, it is florals. I've been cleaning out my closet and getting rid of some items but it looks like the floral prints are there to stay. I love a good floral print and when I saw this shirt dress, it was love at first sight. I love the blend of navy and rust colored flowers, and what better to pair with a shirt dress than a fab pair of OTK boots?

Keep reading to find out how I scored these boots at an unbelievable price + join this week's Good HUES-Day link party>> 

March 6, 2017

Makeup Monday: Revive Dull, Tired Skin

Tips to Revive Dull, Tired Skin

Anyone else feel like their skin needs some extra help? Winter weather can be brutal on skin, especially if you have drier skin like me,  or if you live in an area with dry weather (me again!) and can really use some TLC to get skin looking bright and radiant again. Today I'm sharing a few of my tips, along with the best products, to revive dull, tired looking skin and how you can incorporate these into your skin care and makeup routine>>

In my experience, dry skin always looks more dull. Be sure to hydrate skin with moisturizer or facial oil day and night to reap the moisturizing benefits. I apply a lightweight daytime oil then apply my moisturizer, Clinique Dramatically Different Moisturizer on top. At night, after washing my face I will apply either an argan oil or a nighttime oil, such as the Perfectly Posh Call It a Night Nighttime Facial Oil.

Using a toner, such as the Pixi Beauty Glow Tonic, after cleansing the face helps to brighten skin. This one cleans out pores and removes any dirt and impurities. This particular toner includes a mix of glycolic acid ginseng and aloe vera that work together to brighten skin and is one I highly recommend.

Apply concealer not only cover but to brighten the under eye area. Try It Cosmetics Bye Bye Under Eye Illumination Concealer for full-coverage to cover up any under eye circles. Or, sheer it out for all-over coverage for a radiant complexion.

To give skin a sun-kissed boost, apply a gradual tanner such as Vita Liberata Self Tanning Anti Age Serum, which not only gradually tans the face but conditions and provides anti-aging benefits as well. Since this is a serum, you can add it to your moisturizer or apply it on its own and use it as a primer before applying makeup.

A little cheek color can also help wake-up tired and dull skin. I recommend applying a cream blush on the  apples of cheeks for a "just pinched" natural look. Try Stila Convertible Color for a sheer tint... you can also apply to lips for a pop of color as well.

To give skin a pretty glow, add a light touch of highlighter to the tops of cheekbones. I love using the Colourpop Highlighters (favorites include Lunch Money and Flexitarian), which have a super-soft, almost cream like texture, and apply using a brush for a sheer, barely there glow.

When skin isn't at it's best, you can wear a bold lip color to draw attention from your skin to your lips instead. A bright red will add instant radiance to dull looking skin. My pick? Bite Beauty Amuse Bouche Lipstick (pictured above in Gazpacho).

How do you keep skin looking radiant during winter months?

SHOP THIS POST:


March 3, 2017

10 Ways to Refresh for Spring + GIVEAWAY

Spring Break Giveaway

The weather is getting warmer, the days are getting longer and the air is getting fresher meaning that spring (and spring break!) is just around the corner. Freakin' finally! I don't know about you but this girl is looking forward to pulling out her sandals, cute dresses and getting in the sunshine. To celebrate, I'm sharing 10 ways that you can refresh for spring PLUS giving you the chance to win a care package to get spring-ready.

1. Get a pedicure: My toes are so NOT sandal-ready so a pedicure is very much needed. Splurge a little and go for the relaxing spa pedi- you're worth it!

2. Have a ‘me’ day: Relax, read, sleep in, take a long, luxurious bath-- however it is you get some R&R and take some time for yourself, just do it. Looking for more ideas to pamper yourself? Check out this post!
3. Drink up: I'm talking water, silly! I used to be horrible at drinking water, so much so that I actually fainted from dehydration once... whoops! Now I make sure to drink water daily and honestly, I feel so much better, healthier and my skin looks fab.If you haven't been getting your water fix, get on it! 
4. Goal check-in: Circle back to those New Year’s resolutions and goals. Have you made any progress? If not, reevaluate to see if these goals are realistic for you or update them if need be. Only you can be accountable for you.
5. Ditch the heavy makeup:  Skip the heavy foundation and switch to a BB or CC cream (especially with SPF). Your makeup will look more natural and fresh.

6. Go for the pink: On the subject of makeup, switch up your lipstick shades. Put away the deep shades and opt for something lighter... and pinker! My picks for spring are dusty rose shades, peachy corals, and a fun bright pink.
7. Get back to the gym: I'll admit, I haven't been to pilates in months. It's so hard for me to go when it's chilly out. This spring I fully intend on getting back to class. If what you were doing before just doesn't interest you any longer, try something new such as yoga, pilates or even spin.
8. Wardrobe Refresh: Hang up that bulky coat for a cute bomber jacket. I am totally loving the jackets with pretty floral prints such as this one or this one

9. Plan a trip: Whether you're off for spring break or just taking a long weekend, get out of the house and head somewhere fun for a few days. Bonus points if it's a tropical locale.
10. Treat yourself: You've been working hard for months, it's time to give back to yourself. It's okay to eat that extra cupcake, or take yourself out to a movie and dinner. Or, you can start by entering this giveaway:
To get you all in the spring spirit I’ve teamed up with some awesome bloggers to do a little “self care / spring break recovery” care package (or you can choose the cash!).




The Prize: The winner will get to choose one of the three options below!


Option 1:
Set of 6 Bath Bombs
Fujifilm INSTAX Camera with Film (color of your choice)
Bath & Body Works 3 Wick Aromatherapy Candle
$100 sent to you via Paypal


Option 2:
Beach towel (pictured)
Flamingo Pool Drink Holder (pictured)
Pool float (Your Choice of Flamingo, Swan, or Donut)
1 bkr glass water bottle (your choice of color: fuchsia, white, pink, green, mint, or blue)
Bluetooth water resistant speaker
$100 sent to you via Paypal
Option 3:
$225 via PayPal


The details: The giveaway is open internationally (however, if you are the winner and living internationally, you will only receive option #3 as the prize). The giveaway starts today (3/3/17) and running until 3/13/17! The winner will be contacted on 3/15/17 via e-mail (if the winner does not respond in 72 hours, a new winner will be selected).

The more “tasks” you complete below, the more entries you will receive, increasing your chances of winning. Good luck!


a Rafflecopter giveaway


March 1, 2017

Perfectly Posh Look Natural Review + GIVEAWAY

Perfectly Posh Look Natural Collection

Natural-based beauty has been growing in popularity over the last few years and many, myself included, have become more concerned over what we're putting on our skin. While I love to try different beauty products, I shy away from trying too many skin care products not only because my skin is somewhat sensitive but sometimes I just don't know what kind of crazy ingredients and chemicals are in the products. Today I wanted to share the Look Natural skin care collection  from Perfectly Posh, which is vegan, cruelty-free, paraben-free, dye-free and uses natural fragrances and essential oils, and has me hooked. I am so impressed with this line and super excited to share it with you. Here's a peek at my natural-based pampering routine using the Perfectly Posh Look Natural collection plus a special giveaway for you!

After trying the BFF: Best Face Forever Exfoliating Face Wash for the first time, I was obsessed. The face wash features natural microbeads that gently exfoliate, while a blend of grapefruit and peppermint essential oils freshens, cleans and gives me a little wakeup perk in the morning. The peppermint oil is super helpful with my allergies, especially in the morning when I am the most congested, and helps me to breath easier.

While I have a daytime moisturizer that I prefer, I do like to apply the Night & Day You Are the One Facial Moisturizer in the evening after washing my face. This moisturizer includes aloe, natural olive oil and vitamin E to help nourish and moisturize skin. It also has lavender oil, giving it a soft, relaxing scent-- perfect for unwinding before bed.

When I'm not using the moisturizer, or if I need some extra hydration, I will apply the Call It a Night Nighttime Facial Oil, a mix of natural safflower seed oil, jojoba oil, evening primrose oil, rosemary essential oil, lavender essential oil and green tea extract. While this oil is heavier than a daytime oil, it is not greasy, absorbs well and is a perfect gentle overnight skin treatment.  Plus it has a soft, relaxing scent and pairs well with the Night & Day Moisturizer.

 In the mornings after washing my face, I like to immediately apply the Dawn on Me Daytime Facial Oil before applying my daytime moisturizer. This lightweight oil includes a mix of
 sunflower seed, grape seed, jojoba, argan, lime and rosemary oils which work together to provide hydration, soothe, brighten, and protect skin from free radicals. Now that's multi-tasking!

When I really feel like pampering myself, or if my skin needs some extra help (let's face it, it happens!), I like to apply the Envy This Face Mask, which is an anti-aging focused, vegan clay mask that includes neem flower to help clean and soothe dryness, and green tea to boost collagen production and calm irritation. The mask also contains caffeine to help tighten the skin and it really dos so. Some masks can irritate my skin but I find that after using the mask, my skin feels tight and smooth with no irritation. This has become one of my go-to masks from Posh!

You can order any or all of these Look Natural products online from Perfectly Posh (psst, when you buy 5 products, your 6th is free!) . I am also hosting a Facebook party on Thurs. March 9th- stop by to learn more about Perfectly Posh products and why I've been seriously obsessed with this brand. Plus, all event RSVPs are entered to win a PP set. Here's the details:

Want to win a pampering set including a Big Fat Yummy Hand Creme, Chunk Bath Bar and Caffeinated Lip Balm from Perfectly Posh? Simply enter using the Rafflecopter form below. Open to US residents, 18+ only. Ends 3/10 11:59pm PST. Good luck!

a Rafflecopter giveaway


February Beauty Favorites

February Beauty Favorites

You guys, it's March... when did that happen?? I always get thrown off in February, I mean, would it really be so weird if they threw in a couple of days to even everything out?  I'd be cool with it. I realized that I missed last month's beauty faves so I wanted to make sure I shared mine from February. These are the items that I've tried this past month and find myself using more often. Here's what's been on my love list lately:

Perfectly Posh Complexion Perfection Exfoliating Face Wash:I had tried a sample of this face wash back in August and was super bummed when I went to order it and it was no longer available. Heartbreak! Luckily, Perfectly Posh brought it back (and revamped the packaging) and I've been using it pretty religiously for the last month. This cleanser features gentle exfoliating walnut shells (no lie!), peppermint oil (so good for my allergies!) and aloe, which helps to soothe skin. My skin has been on the drier side and this doesn't dry it out at all- love it!

PS- I am a Perfectly Posh rep so if you want a sample, let me know!

Physicians Formula #InstaReady Full Coverage Concealer: Okay, I just have to say that this concealer is the ish. It's full coverage and it covers really well, but it's not thick and cakey. I find that it's really similar to the MAC Pro Longwear Concealer but not as thick (and a much lower price!). It's actually a very lightweight formula and a little bit can go a long way, but that coverage, man, it's good! This also has SPF to help protect and it comes with a cute mini blender sponge, two thumbs up for sure!

Molly Cosmetics Silisponge: You may recall these as the new beauty tools that people were going nuts for around December. They're makeup blenders made of silicone, kind of reminiscent to bra inserts, and seem sort of weird to apply makeup with. I don't think they'll replace my Beauty Blender and I don't particularly like using it with concealer, but the silisponge works pretty darn well to blend in foundation. I like that the foundation doesn't get absorbed into in so I'm not wasting anything and they are so easy to clean. It's one of those you have to try it to experience it kind of things-- you may love it or you may hate it. I recommend purchasing from another brand that has these, mine took two whole months to get delivered.

Marc Jacobs Beauty Highliner Matte Gel Eye Crayon Eyeliner in (Earth)quake: I've never been much of a brown eyeliner wearer... until now. When I first received this eyeliner from Influenster I was kind of bummed because it was a dark brown (along with a light brown liner as well) and not black, which I normally wear. I  got over that fast though because this deep chocolate brown liner is so pretty! It's perfect when I want a more softer, muted eye look and also can be smudged for a pretty brown smoky eye. The liner applies smoothly and easily and doesn't tug at my lid, which a lot of liners can do. With it being a gel, the color is pigmented and bold and stays put all day. The only thing that I don't care for is the price, I mean, it's an eyeliner I don't need to be paying more than $10 for an eyeliner. Then again, it is Marc Jacobs.

Pixi Beauty Glow-y Powder in Rome Rose: So this Glow-y Powder, created in partnership with Aspyn Ovard, is actually a highlighter but I find that this shade is deep enough to use as a blush on my lighter skin. The soft formula has a hint of soft shimmer so it gives my cheeks a really pretty glow and, as the name would suggest, and is a pretty rosy pink hue. I feel like it's that go-to blush color that looks good on anyone and everyone. It applies somewhat sheer at first but is buildable, which I like.

Have you tried any of these products? Let me know which beauty products are on your love list!

*I received the Marc Jacobs Highliner Eyeliner complimentary from Influenster for review purposes. I received the Pixi Beauty Glow-y Powder complimentary from Pixi Beauty for review purposes. All opinions are my own, no monetary compensation has been provided although this post does feature affiliate links in which I make a small commission. Thank you for supporting the brands that support A Good Hue.

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